Why are some lives--and some countries--so wealthy, and others so deprived? This apparently simple question is the starting point of Partha Dasgupta's contemporary, intelligible introduction to economics and how it shapes our lives. Combining examples from everyday life with a global approach that considers not just the economics of the West but that of the world's 2.4 billion poor, Dasgupta reveals how economics can give us deep insight into some of our most intractable problems--and provide solutions to them, too.

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ECONOMICS(H)

Showing how people in business suffer from the same feelings of anxiety and helplessness that beset the characters in "The Wizard of Oz," this volume reveals how employees can move beyond victimization to overcome obstacles, accept responsibility, and rise to new heights of achievement.

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The Oz Principle: Getting Re…

Expert advice on a mature, reliable way to invest moneyAccording to "Fortune" magazine, investing in dividends is one of the top five ways to survive market instability. "Dividend Stocks For Dummies" gives you the expert information and advice you need to successfully add dividends to your investment portfolio, revealing how to make the most out of dividend stock investing-no matter the type of market.Explains the nuts and bolts of dividends, values, and returnsShows you how to effectively research companies, gauge growth and return, and the best way to manage a dividend portfolioProvides strategies for increasing dividend investmentsWeather a down market-reach for "Dividend Stocks for Dummies!

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Dividend Stocks Fd

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How an Economy Grows and Why…

This question and answer book is the perfect resource guide for equipping individuals with key information about everyday money matters. Questions and answers deal with 100+ of the most-asked questions from "The Dave Ramsey Show"-everything from budget planning to retirement planning or personal buying matters, to saving for college and charitable giving. This is Dave in his most popular format-ask a specific question, get a specific answer.

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The Money Answer Book: Quick…

Prev. ed. published as: Chasing the rabbit: how market leaders outdistance the competition and how great companies can catch up and win / Steven J. Spear. c2009.

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The High-Velocity Edge: How …

Customer Centered Selling" teaches you the secret of the world-famous Xerox sales training program. The secret, Robert Jolles reveals, is reversing the conventional selling practice of searching for customer needs. To truly create urgency, you must focus instead on the customer's problems and decision-making process. Jolles provides a systematic, repeatable, predictable approach that teaches you to anticipate and influence behavior as the customer moves through an eight-stage "decision cycle" and ultimately discovers his or her needs. The book includes a series of case studies, activities, and exercises that enable you to better understand the principles being taught, so you can immediately apply them to your own unique scenarios. This book is a "must read" for all sales professionals, sales managers, and managers in need of a disciplined approach to persuading others.

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Customer Centered Selling: S…

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Employees First, Customers S…

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Soup: A Recipe to Create a C…

If you are like the majority of business leaders, workforce planning is on your mind. Whether you lead a business or are an HR executive, this book is for you. We have researched and benchmarked global organizations to understand what they are doing in their workforce planning programs. We have captured what companies are doing, what is effective, and what needs improving. Have you experienced the dynamics of change in the workforce? Now you can counteract these effects by bringing a formal workforce planning program to your company. We share our findings so you can leverage these insights to save time and resources in implementing your program. This handbook provides complete step-by-step guidance on designing, implementing, and sustaining a workforce planning program, benchmarked research on best practices, challenges companies faced when implementing a program and how they overcame them, techniques to overcome objections and gain buy-in, and much more.

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Workforce Planning: 90 Day A…

マイケル・シューマンはアジアの政治経済・歴史が専門のライターで、現在タイム誌の特派員として香港を拠点に活動している。本書でシューマンは、なぜ世界でアジアへのアウトソーシングが始まったのか、アジアの成功企業はなぜグローバル化を果たせたのか、そのアジアの「奇跡」の道程を描く。

2,851円

The Miracle: The Epic Story …

Inspiring, practical, and persuasive, "Womenomics" offers a groundbreaking blueprint for changing the way women live and work--with advice, guidance, and fact-based support that proves they don't have to do it all to have it all. アメリカの長寿ニュース番組「グッド・モーニング・アメリカ」の上級国内記者を勤めるクレア・シップマンとイギリスBBCのワシントン特派員ケイティー・ケイの共著。タイトルは「ウーマン」と「エコノミクス」から成る造語。古くて新しい問題、働く女性のワークライフバランスについて突っ込んだ議論を提示する。

2,376円

Womenomics: Work Less, Achie…

We live in a world of dramatic and unpredictable change that is wiping out time-honored businesses and long-standing institutions while ushering in unprecedented opportunities for creative individuals and entrepreneurial organizations. The job is no longer figuring out how to win at the game of work and life; the job is figuring out the new rules of the game. Alan M. Webber's "Rules of Thumb" is a guide for individuals in every walk of life who want to make sense out of these confusing, challenging, and compelling times. If you're looking for practical advice on how to win at work without losing your self, if you want to change your life to meet the challenge of change, or if you want to learn from some of the world's most interesting and creative people, let Alan M. Webber take you on a remarkable journey toward greater personal understanding and, ultimately, greater personal success.伝説の米ビジネス雑誌「ファスト・カンパニー」創刊編集長が集めた「新時代の成功ルール」集。著者アラン・ウェバーは「ハーバード・ビジネス・レビュー」の編集者を勤めた経歴も持つ。邦訳題は『魂を売らずに成功する 伝説のビジネス誌編集長が選んだ飛躍のルール52』（英治出版 ）。 伝説の米ビジネス雑誌「ファスト・カンパニー」創刊編集長が集めた「新時代の成功ルール」集。著者アラン・ウェバーは「ハーバード・ビジネス・レビュー」の編集者を勤めた経歴も持つ。邦訳題は『魂を売らずに成功する 伝説のビジネス誌編集長が選んだ飛躍のルール52』（英治出版 ）。

2,534円

Rules of Thumb: How to Stay …

In this article, renowned management experts Gary Hamel and C. K. Prahalad introduce their approach to strategic planning in the face of tough competition. With advice on tailoring your company's strategy and developing the will to win within your firm, this article helps you define a long-term strategy for your organization that captures employees' imaginations and creates a clear path to success.

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Strategic Intent

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Enough.: True Measures of Mo…

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CHASING GOLDMAN SACHS(H)

In short, pithy chapters, a branding and innovation guru shares his out-of-the-box insights on transforming careers, companies, and lives. 邦題　『人生を無理なく変えていく「シフト」の法則』 (ハヤカワ新書) DKNYのブランディング、ペプシや丸井のロゴなどを手がけるデザイナー、ピーター・アーネル。人生を蘇らせる方法を語る。 11月25日日本経済新聞「広告欄 」に掲載

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SHIFT:HOW TO REINVENT YOUR B…

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The New Market Wizards: Conv…

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People Buy You: The Real Sec…

Landsburg shows how the rational behavior of each person--when combined together--produces the often bizarre, seemingly irrational behavior of crowds. "More Sex Is Safer Sex" is at times a controversial, but often entertaining, look at economics from a real-world perspective.

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More Sex Is Safer Sex: The U…

The last lecture on leadership by the NFL's greatest coach: Bill Walsh Bill Walsh is a towering figure in the history of the NFL. His advanced leadership transformed the San Francisco 49ers from the worst franchise in sports to a legendary dynasty. In the process, he changed the way football is played. Prior to his death, Walsh granted a series of exclusive interviews to bestselling author Steve Jamison. These became his ultimate lecture on leadership. Additional insights and perspective are provided by Hall of Fame quarterback Joe Montana and others. Bill Walsh taught that the requirements of successful leadership are the same whether you run an NFL franchise, a fortune 500 company, or a hardware store with 12 employees. These final words of 'wisdom by Walsh' will inspire, inform, and enlighten leaders in all professions.

3,484円

The Score Takes Care of Itse…

n + 1" Magazine, a New York literary magazine, presents a profoundly candid and captivating insider account of the economic crisis from an anonymous hedge fund manager.

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Diary of a Very Bad Year: Co…

Effective marketing can mean the difference between runaway successes and costly flops. Covering everything from customer programs to ad campaigns to sales promotions, this is every marketer's hands-on guide to turning opportunities into profits. The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Whether you are a new manager seeking to expand your skills or a seasoned professional looking to broaden your knowledge base, these solution-oriented books put reliable answers at your fingertips.

3,960円

Marketer's Toolkit: The 10 S…

This clearly written, easy-to-understand guide gives managers of all levels practical advice on the most important aspects of managing, such as delegating as opposed to ordering, improving employees' performances, understanding ethics and office policies, and much more.

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Managing for Dummies 3e

A combination book, workbook, and journal, this text is designed to help readers confront their own mixed feelings about money. Its powerful message is spelled out in a five-step program that involves introspection and action.

3,009円

Overcoming Underearning: A F…

For more than a century, Florida has thrived on its image as an exotic playground. "Selling the Sunshine State "offers a scrapbook of bygone brochures, postcards, souvenirs, and photos, all designed to lure northerners (and fellow southerners) into the peninsula.

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Selling the Sunshine State: …

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Training from the Back of th…

12,196円

Essentials of Investments: S…

When he fled Austria in 1938, Ludwig von Mises, one of the century's foremost economists, left behind a wealth of writings discovered in 1994 by Professors Richard and Anna Ebeling. Those included in volume 3 are: Guiding Principles for the Reconstruction of Austria (1940) An Eastern Democratic Union: A Proposal for the Establishment of a Durable Peace in Eastern Europe (1943) Aspects of American Foreign Trade Policy (1943) Mexico's Economic Problems (1943) The Main Issues in Present-Day Monetary Controversies (1994) A Noninflationary Proposal for Post-War Monetary Reconstruction (1944) Volume 1, Early Published and Unpublished Papers, is scheduled for publication in the fall of 2003.

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The Political Economy of Int…

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Commerce, Culture, and Liber…

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